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In the context of today’s fading print advertising market, the shift to digital distribution is about an evolution in content distribution rather than a revolution: the very best elements of traditional newspapers, including in-depth content, local coverage, quality writing and targeted local advertising are amplified even more through digital channels. Even as newspapers and magazines' ads struggle with falling distribution and financial challenges, online publishing provides a greater opportunity than newsprint ever did!
While there is no single roadmap to online success, we have worked with some of the leading newspapers in Sweden to unlock value from their readership. Rather than turning away from digital opportunities out of fear, embrace the opportunities of this free culture has to offer. Many of our publishing partners have proven online newspaper business models can and do work. In many ways we help you generate more revenue from your ad inventory by making advertising affordable to businesses of all sizes. From pet ads to part time job ads we are making impact on publishers sites today.
Time Ads - Newspaper Business Model for the 21st Century
Our technology provides a virtual sales force to constantly generate new ads from firms of all sizes, and enables them to customise ads to their own tastes. Based upon our real-world experiences in working with newspapers, we know that our ad delivery system is as easy to use for publishers as it is for advertisers.You may use an ads agency but adding Advertik space to your site is as simple as adding a single line of code, and you can even use your existing ad network (such as DART for publishers or OpenX) to integrate Time Ads into your site. We offer publishers a win-win opportunity with a commission-based structure for newspapers with reasonable traffic: you only pay for use of our technology when an ad spot is sold, and even then you keep the vast majority of the revenue.
Shifting from traditional CPM banner ads to Time Ads is simple from a technical standpoint, and can potentially generate ten times more revenue when the system is running in high gear. Shifting your sales staff from classified ads to hourly Time Ads spots can help reignite your revenue stream in this new era. Our trained sales staff has sold thousands of ads from music ads to time classified ads using all types of ads media.We help you market, retrain your staff and customize your ads on an hourly basis using a self-serve system that constantly generates revenue with relevant ads.
Given the success of Time Ads in working with leading newspapers in Norway and Sweden, we’re reaching out to publishers throughout the world with a risk-free offer. We help keep your advertising inventory focussed, relevant and generating revenue through our automated technology. With this combination of benefits, we’d be surprised if you didn’t jump at this opportunity at www.Advertik.com
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