What We Do? Advertik Provides the Technology to Help Publishers increase Revenues

As your visitors browse through your site their habits, demographics and interests change according to each section of your site, the time of day and the day of year. In today’s new media landscape nothing is static, which begs the question: why doesn’t your ad serving technology keep up with the interests of your readers? At Advertik we provide a compelling solution that helps improve the targeting of your advertising by content segment, time of day, day of year and ad format to empower publishers to increase their bottom line revenues.

Drive along a city road today and you’re likely to see new digital billboards replacing the old static permanent models. Today’s consumers are ever-changing, shifting in their buying habits and more demanding of the relevance of advertising. Our ad-serving technology empowers publishers to make more meaningful connections with advertisers by giving them the flexibility to custom design their ads, target them to the right demographic audiences and determine exactly when and where they appear. Not only do we help publishers improve the user experience from advertising in new media, but we bring the supply and demand curves for your advertising ecosystem closer together, driving up the prices for your ads by taking ad targeting to the next level.

Advertik TIME ADS Features: A Proven New Media Advertising Model for Publishers

We work with a variety of highly successful European publishers to help them get more from their advertising inventories. In an era where many old and new media publishers are questioning the effectiveness of CPM ad networks, we bring user-targeting to an entirely new level by helping you foster direct relationships with advertisers.  High quality content publishers generate readership who are more engaged in their sites, interested in related products and services and should command premium advertising rates as a result.

We work with dedicated publishers to help unlock this value by providing the ad-serving technology that empowers your advertisers and allows you to focus on what you do best – producing and delivering high quality content.  Segmentation of advertising benefits consumers by showing them ads which interest them, publishers by helping to increase ad rates and advertisers by improving conversion rates – Advertik provides the technology at the intersection of these solutions.

Advertik TIME ADS Benefits: How Hourly Segmentation Can Help You Boost Earnings

By providing the back-end infrastructure for ad serving, campaign management and targeting, we provide publisher and advertiser-focused solutions to bring ad campaigns to life. With your own white label advertising ecosystem, your advertisers can select the format and targeting for their ads, allowing you to get the right prices for your ad inventory.  We provide you with the infrastructure necessary to allow advertisers to create, purchase, target and update their advertising in real-time with a proven system:

Your readers consume both information and a product in real-time and our ad serving technology is responsive to the customization advertisers require. Our visual editor allows you to offer image and text ads with custom designs, delivered according to your own time scale. As a result, you can generate prime revenue rates during peak hours of traffic and can build up an entire set of dedicated advertisers actively competing for placement.

At Advertik, we’re bringing online advertising back to life by empowering advertisers and connecting publishers with the tools and ad-serving technology to help them better serve each ad segment. Whether you’re an established newspaper looking to improve upon pay per click or CPM advertising, or want a better solution to help deliver and target your ad inventory, we have a proven solution that is ready to integrate and scale today.